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2024 Edelman-LinkedIn B2B Thought Leadership Impact Report

ºÚÁÏÉçand LinkedIn collaborated on the sixth annual B2B Thought Leadership Impact Report to examine how thought leadership influences buying behaviors among B2B decision-makers and C-suite executives.

Longevity Lab

Your source for understanding and engaging the influential 55+ demographic. This generation is redefining aging and holds substantial economic power, making them a critical audience for brands.

Gen Z Lab

A dedicated consortium of 250+ GenZers around the globe, poised and ready to help marketers and brand leaders engage their generation effectively.

Our Climate Commitments

We believe climate change is the biggest crisis we face as a society. Addressing this challenge requires creative solutions, unprecedented collaboration and innovation to drive positive change.

 

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